I Ching awarded at the Red Dot Gala 2023 with the Best of the Best

The 2023 edition of the Red Dot Design Award, the most prestigious global competition in the field of industrial design, was a big success for Tubes.

The award ceremony was held on June 19th at the Aalto-Theater in Essen, followed by an exciting Designers’ Night party at the Red Dot Design Museum.

I Ching captured the attention of a panel of international design experts, composed of 43 members who during a several-day evaluation process, examined and evaluated thousands of products from 60 countries around the world based on design quality and degree of innovation.

On the Red Dot Gala stage receiving the award with great pride, in addition to the designer Elisa Ossino, were Antonia Crosetta, Brand and contract Manager of Tubes and Renzo Crosetta, Head of Research & Development at Tubes, both representing all of the company’s partners.

I Ching, a stainless steel heated towel rail designed by Elisa Ossino for Tubes, won in the Product Design, in the most prestigious category, the Best of the Best.